Jeanine Kraybill, “Unconventional, Partisan, and Polarizing Rhetoric: How the 2016 Election Shaped the Way Candidates Strategize, Engage, and Communicate” (Rowman and Littlefield, 2017)
Manage episode 215139292 series 2421491
Using a variety of methods, the chapter authors examine how rhetoric and political communication shaped the tone of campaigns and ultimate outcomes of the election. They study how candidates primed voters for an anti-establishment candidate. They also examine how political communication influenced key campaign issues such as climate change, immigration, national security, religion, and gender.
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