Manage episode 233203389 series 1167923
First, Alberto Santana of Amadeus on rethinking revenue and the idea of understanding the real value of revenue per online reviewer.
Then, Jennifer Barbee, CEO of Destination Innovate, a destination marketing company where she says she’s waging war on the agency model to help DMOs, Hospitality and B2B organizations. Hint, there’s lots of conversation around the future of marketing centered around improving quality of end-user insights.
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