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The New York Times’s Krystal Plomatos on Operating Systems for Teams
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The future of business is in subscriptions and the future of teams is built like an operating system. That’s according to our guest, Krystal Plomatos, Executive Director of Marketing for standalone products at The New York Times. Krystal oversees marketing for Cooking, Games, Wirecutter, Audio, Kids, Events, and TV & Film businesses for the iconic media brand. In this episode, you’ll hear about the value and challenges of building subscription-based businesses, talk context switching as a full-funnel marketer, learn how to communicate better across teams, and get tips on redefining your career at any stage.
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Archived series ("Inactive feed" status)
When?
This feed was archived on March 08, 2023 23:40 (
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 347629603 series 2943251
Content provided by Rob Goodman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rob Goodman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
The future of business is in subscriptions and the future of teams is built like an operating system. That’s according to our guest, Krystal Plomatos, Executive Director of Marketing for standalone products at The New York Times. Krystal oversees marketing for Cooking, Games, Wirecutter, Audio, Kids, Events, and TV & Film businesses for the iconic media brand. In this episode, you’ll hear about the value and challenges of building subscription-based businesses, talk context switching as a full-funnel marketer, learn how to communicate better across teams, and get tips on redefining your career at any stage.
29 episodes
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Similar to Now What?
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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…
continue reading
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…
continue reading
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…
continue reading
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