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Julien Genestoux, Founder & CEO of Unlock Protocol, on Membership Based NFTs
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Julien Genestoux is a serial entrepreneur and the Founder & CEO at Unlock Protocol. Prior to Unlock, Julien built Superfeedr, the leading RSS feed API for both Subscribers and Publishers, which was acquired by Medium.
Unlock is a protocol developers, creators, and platforms can use to create memberships & its goal is to ease implementation and increase conversion from “users” to “members,” creating a much healthier monetization environment for the web.
In this episode we cover:
- Moving away from the attention economy, into digital inclusion and curated content
- Time-based NFTs
- The idea of memberships shifting away from being siloed across a collection of disjointed platforms
- The problem with royalty-based revenue models
- How media companies can work with Unlock Protocol
To follow Julien Genestoux on Twitter, go here: https://twitter.com/julien51
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