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EP 15. Go-To-Market Strategy (GTM)

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Manage episode 316186846 series 2251659
Content provided by Evangel Oputa. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Evangel Oputa or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, I briefly talk about Go-To-Market Strategy.

The Go-to-Market Strategy (GTM) is a marketing strategy that helps you understand what your customers want and how to reach them. GTM requires an understanding of the customer's needs, market conditions, competitive environment, company objectives and resources.

Three basic steps in developing a successful GTM:

  1. Understand Your Customers
  2. Research Your Market
  3. Create A Marketing Plan

The GTM is important for any business. It's about how you plan and execute your marketing, sales, and customer service strategies. This video covers all the basics that are necessary for developing your own GTM!

Connect with me on

--- Send in a voice message: https://podcasters.spotify.com/pod/show/ev-oputa/message
  continue reading

24 episodes

Artwork
iconShare
 
Manage episode 316186846 series 2251659
Content provided by Evangel Oputa. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Evangel Oputa or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, I briefly talk about Go-To-Market Strategy.

The Go-to-Market Strategy (GTM) is a marketing strategy that helps you understand what your customers want and how to reach them. GTM requires an understanding of the customer's needs, market conditions, competitive environment, company objectives and resources.

Three basic steps in developing a successful GTM:

  1. Understand Your Customers
  2. Research Your Market
  3. Create A Marketing Plan

The GTM is important for any business. It's about how you plan and execute your marketing, sales, and customer service strategies. This video covers all the basics that are necessary for developing your own GTM!

Connect with me on

--- Send in a voice message: https://podcasters.spotify.com/pod/show/ev-oputa/message
  continue reading

24 episodes

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