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370 February Refresh: John Livesay on Selling Your Ideas Through the Power of Storytelling

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Content provided by Mahan Tavakoli. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mahan Tavakoli or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

John Livesay, The Pitch Whisperer and author of best-selling books, including Better Selling Through Storytelling and The Sale is In the Tale, joins Mahan Tavakoli on the Partnering Leadership podcast to share his insights on storytelling for leaders. In the conversation, John Livesay shares practical techniques to craft compelling stories that motivate teams, win business, and drive change. Additionally, John provides memorable examples and easy-to-apply storytelling frameworks, including the 3Cs model and four-part story structure.

Storytelling Takeaways from This Episode:

- Telling your origin story and values-in-action stories to establish trust

- Structuring pitches around client-focused stories, not just facts

- Using analogies and vulnerability to smoothly guide teams through change

- Capturing relatable stories from your team to build connection and brand loyalty

- Applying the "5-5-5" model to reframe challenges and build resilience rapidly

- Practicing consistently to hone your skills as a persuasive communicator

Connect with John Livesay

John Livesay Website

John Livesay on LinkedIn

The Sale is In the Tale on Amazon

Connect with Mahan Tavakoli:

Mahan Tavakoli Website

Mahan Tavakoli on LinkedIn
Partnering Leadership Website

  continue reading

378 episodes

Artwork
iconShare
 
Manage episode 465226728 series 2809228
Content provided by Mahan Tavakoli. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mahan Tavakoli or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

John Livesay, The Pitch Whisperer and author of best-selling books, including Better Selling Through Storytelling and The Sale is In the Tale, joins Mahan Tavakoli on the Partnering Leadership podcast to share his insights on storytelling for leaders. In the conversation, John Livesay shares practical techniques to craft compelling stories that motivate teams, win business, and drive change. Additionally, John provides memorable examples and easy-to-apply storytelling frameworks, including the 3Cs model and four-part story structure.

Storytelling Takeaways from This Episode:

- Telling your origin story and values-in-action stories to establish trust

- Structuring pitches around client-focused stories, not just facts

- Using analogies and vulnerability to smoothly guide teams through change

- Capturing relatable stories from your team to build connection and brand loyalty

- Applying the "5-5-5" model to reframe challenges and build resilience rapidly

- Practicing consistently to hone your skills as a persuasive communicator

Connect with John Livesay

John Livesay Website

John Livesay on LinkedIn

The Sale is In the Tale on Amazon

Connect with Mahan Tavakoli:

Mahan Tavakoli Website

Mahan Tavakoli on LinkedIn
Partnering Leadership Website

  continue reading

378 episodes

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