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EP153: What’s Google AI and How Will It Affect Your Business? Here’s What You Need to Know

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Manage episode 208465854 series 82325
Content provided by Tier 11. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tier 11 or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

What is AI, actually?

Why should you care about machine learning?

What’s on the horizon for this field and how will this impact your bottom line?

Join the experts and guest expert Mike Rhodes to discover how Google’s AI will affect you, your business, and your paid traffic campaigns in the coming months, so you can make Google’s AI work for you and not against you.

IN THIS EPISODE YOU’LL LEARN:

  • What AI is and how Google is using it to make your ad campaigns more profitable.
  • How to use Smart Bidding in AdWords and what options to select for your type of business.
  • The number of conversions you need to maximize Google’s AI.
  • Will AI make PPC management agencies obsolete?
  • Ways you can combine AIs to improve your business.

Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on Stitcher or at DigitalMarketer.com/podcast.

Mentioned in this episode:

New Ecommerce Strategies Webinar

  continue reading

606 episodes

Artwork
iconShare
 
Manage episode 208465854 series 82325
Content provided by Tier 11. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tier 11 or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

What is AI, actually?

Why should you care about machine learning?

What’s on the horizon for this field and how will this impact your bottom line?

Join the experts and guest expert Mike Rhodes to discover how Google’s AI will affect you, your business, and your paid traffic campaigns in the coming months, so you can make Google’s AI work for you and not against you.

IN THIS EPISODE YOU’LL LEARN:

  • What AI is and how Google is using it to make your ad campaigns more profitable.
  • How to use Smart Bidding in AdWords and what options to select for your type of business.
  • The number of conversions you need to maximize Google’s AI.
  • Will AI make PPC management agencies obsolete?
  • Ways you can combine AIs to improve your business.

Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on Stitcher or at DigitalMarketer.com/podcast.

Mentioned in this episode:

New Ecommerce Strategies Webinar

  continue reading

606 episodes

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