Artwork

Content provided by John Mack Previously Pharmaguy and John Mack. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Mack Previously Pharmaguy and John Mack or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

The Coming Digital Transformation of Pharma Marketing

7:23
 
Share
 

Manage episode 179454503 series 1418372
Content provided by John Mack Previously Pharmaguy and John Mack. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Mack Previously Pharmaguy and John Mack or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Many pharmaceutical companies are operating well-established business processes that are not optimized for the digital era. This is leading to inefficiencies and missed opportunities. Arno Sosna, General Manager of Commercial Products at Veeva , describes efforts that are underway to overcome these inefficiencies and improve communications with physicians.
  continue reading

18 episodes

Artwork
iconShare
 
Manage episode 179454503 series 1418372
Content provided by John Mack Previously Pharmaguy and John Mack. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Mack Previously Pharmaguy and John Mack or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Many pharmaceutical companies are operating well-established business processes that are not optimized for the digital era. This is leading to inefficiencies and missed opportunities. Arno Sosna, General Manager of Commercial Products at Veeva , describes efforts that are underway to overcome these inefficiencies and improve communications with physicians.
  continue reading

18 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide