The Internal Marketing Factor - Pharmacy Podcast Episode 462


Manage episode 185769250 series 10998
By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.

We often think of marketing our business externally only, not looking inside the pharmacy at our own employees. When in truth, your employees are your biggest asset, and they can be your cheerleader or thorn.

Guest Ben Coakley and Nicolle McClure discuss how to create and implement an internal marketing program, ideas for engaging employees and dealing with disgruntled ones, and offering incentives.

Learn how a successful internal marketing strategy can translate into a successful external one as well.

GRX Marketing

Nicolle McClure

2929 Westown Pkwy., Suite 100,

West Des Moines, IA 50266


710 episodes available. A new episode about every day averaging 26 mins duration .