MC360 Puts a Modern Twist on Business Development

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Description

Every company, whether big or small, needs marketing. For some, it is done through word-of-mouth, but most need an active process in which they can tell the world about their unique goods or services. For a startup, deciding what you need can be a challenge, and implementing what you need can be nearly impossible. That is where Modern Consulting 360 comes into play. This company has a strong focus on startups and understands the needs of entrepreneurs.

The company got its start after CEO Matthew Nauss had done some marketing for a company he worked for after he left the Army and while he was at the University of Tampa. He had tried some strategies that were less focused on the old way of doing things, hence the modern moniker. He decided that, since his strategies had worked well for himself, he would try implementing those ideas for others. The process was repeatable and successful, and Modern Consulting 360 was born. After some time, Nadia Kaminskaya joined the team, bringing with her outside marketing experience.

In addition to the marketing services, Modern Consulting also provides services like sales and supply chain consulting as well. Building a sales strategy is something that even the most successful companies can fail at on their own. Bringing in a consultant to look at what you are doing and make suggestions on areas of waste, or areas that could be better focused on can improve performance greatly.

MC360 does not just serve the startup community, but also work with small and medium business, as well. While they primarily serve the Tampa Bay area, they do have clients in other areas of the country. Recently, they have gotten to work with some nonprofit organizations, for whom they offer their services for free.

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Participants

Scott Ertz

Episode Author

Scott is a developer who has worked on projects of varying sizes, including all of the PLuGHiTz Corporation properties. He is also known in the gaming world for his time supporting the DDR community, through DDRLover and hosting tournaments throughout the Tampa Bar Area. Currently, when he is not working on software projects or hosting F5 Live: Refreshing Technology, Scott can often be found returning to his high school days working with the Foundation for Inspiration and Recognition of Science and Technology (FIRST), mentoring teams and judging engineering notebooks at competitions. He has also helped found a student software learning group, the ASCII Warriors.

Scott Ertz

Host

Scott is a developer who has worked on projects of varying sizes, including all of the PLuGHiTz Corporation properties. He is also known in the gaming world for his time supporting the DDR community, through DDRLover and hosting tournaments throughout the Tampa Bar Area. Currently, when he is not working on software projects or hosting F5 Live: Refreshing Technology, Scott can often be found returning to his high school days working with the Foundation for Inspiration and Recognition of Science and Technology (FIRST), mentoring teams and judging engineering notebooks at competitions. He has also helped found a student software learning group, the ASCII Warriors.

Daniele Mendez

Host

Daniele is a student at Florida Polytechnic University who is studying Computer Science with a concentration in Cyber Security. In High School, she was introduced to the science and technology world through the Foundation for Inspiration and Recognition of Science and Technology (FIRST), a robotics foundation where students of varying ages can compete through tasks that their robots perform. With help from mentors she met through FIRST, she became interested in programming and developing. Today, Daniele is a special events host for F5 Live: Refreshing Technology and PLuGHiTz Live Special Events and a co-host for both The New Product Launchpad and FIRST Looks.

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