The Growing Trend Of Not Subscribing To Podcasts [Episode 151]

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By Simpler Media Productions and Evo Terra. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

As podcasters, we're always looking to get more people to subscribe to our show. But that drive runs counter to the new wave of podcast listeners, who want to be nothing more than that -- a casual listener.

In this short episode, I'll share with you three real-world stories that lead me to this conclusion.

But those signs, plus the fact that Google Podcasts is transcribing content podcasting content to feed to their algorithm, and even Apple is coming out with cross-platform webpages for podcasts that are indexable by search engines... it points to a growing trend that subscribing is now more optional than ever.

What are we going to do about that? Well, I have a few ideas that are in the episode. Spoiler: They little to do with trying to convince these non-subscribers of the benefits of subscribing.

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