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72 - бренд и маркетинг в esports с Александром Павленко, CMO в NAVI

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Manage episode 297904464 series 2549646
Content provided by Product&Growth Show and Growth Show. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Product&Growth Show and Growth Show or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Вчера мы записали очередной выпуск Product&Growth Show. На этот раз у нас в гостях был Саша Павленко, CMO в компании NAVI. О чем поговорили? 1. Задали пару нубских вопросов про киберспорт 2. Узнали, что делает CMO в esports команде 3. Поговорили о спонсорствах, ставках и морали 4. Затронули тему бренд-лифтинга NAVI и управления изменениями
  continue reading

84 episodes

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iconShare
 
Manage episode 297904464 series 2549646
Content provided by Product&Growth Show and Growth Show. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Product&Growth Show and Growth Show or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Вчера мы записали очередной выпуск Product&Growth Show. На этот раз у нас в гостях был Саша Павленко, CMO в компании NAVI. О чем поговорили? 1. Задали пару нубских вопросов про киберспорт 2. Узнали, что делает CMO в esports команде 3. Поговорили о спонсорствах, ставках и морали 4. Затронули тему бренд-лифтинга NAVI и управления изменениями
  continue reading

84 episodes

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