Jen DeVore Richter: Guiding Female Entrepreneurs To Know Their Numbers

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Any new entrepreneurs out there looking for inspiration? Jen DeVore Richter of Boss Women Rock talks about the mistakes she sees new female entrepreneurs make when starting their new business. Based on her years of experience as the Marketing Executive for NASA, Jen breaks down some crucial errors that new female entrepreneurs have to avoid in order to run their business the best way possible. Even though there was a point where she had hit the proverbial glass ceiling for women in her industry, she persevered and went on to become a force in marketing and entrepreneurship. With her straightforward approach to diagnosing and creating solutions for some of the most common problems female entrepreneurs face, she shows you how you can break the glass ceiling too.

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