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Content provided by Racheal Cook MBA: Small Business Owner, Entrepreneur, Business Growth Strategist, Racheal Cook MBA: Small Business Owner, and Business Growth Strategist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Racheal Cook MBA: Small Business Owner, Entrepreneur, Business Growth Strategist, Racheal Cook MBA: Small Business Owner, and Business Growth Strategist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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You Have a Revenue Goal - Now What?

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Manage episode 320616212 series 1308342
Content provided by Racheal Cook MBA: Small Business Owner, Entrepreneur, Business Growth Strategist, Racheal Cook MBA: Small Business Owner, and Business Growth Strategist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Racheal Cook MBA: Small Business Owner, Entrepreneur, Business Growth Strategist, Racheal Cook MBA: Small Business Owner, and Business Growth Strategist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

After setting a revenue goal for your business, the next question on your mind might be, “How do I actually reach my goal?” If that’s you, then you’ll love this episode! In it, I dive even deeper into the actual math behind your revenue goal using real numbers to help you determine what to sell, at what price point, and to how many clients or customers.

On this episode of Promote Yourself to CEO:

3:26 - I explain why figuring out how to hit your revenue goals can get a little tricky, especially if you follow so-called guru advice.

10:11 - You have to understand your sales conversion rate which varies based on what you’re selling, to who, and at what price point.

12:26 - What kind of sales call conversion rate do I see among people, even those without much sales experience?

14:53 - Let’s take a look at conversion rates of some other popular promotional methods.

22:56 - How do I know that the price point advice too many “gurus” give to entrepreneurs isn’t necessarily based on any real data?

27:39 - I discuss the biggest problems I see with offering a one-session service and my minimum price point recommendation for your signature offer.

31:39 - Here’s how building a baseline revenue with a higher-end offer can help you grow your income down the line, without sacrificing your time or salary.

34:55 - Remember this about each product, program, or service you create for your business.

Show Links

Are you running your business… or is your business running you?

It’s time to get your business in order so you can step into your role as a confident, in control CEO! Join Racheal Cook for this free 4-part training series May 20th-24th to sustainably scale your business with more ease and less stress.
RSVP at http://www.theceocollective.com/success

  continue reading

423 episodes

Artwork
iconShare
 
Manage episode 320616212 series 1308342
Content provided by Racheal Cook MBA: Small Business Owner, Entrepreneur, Business Growth Strategist, Racheal Cook MBA: Small Business Owner, and Business Growth Strategist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Racheal Cook MBA: Small Business Owner, Entrepreneur, Business Growth Strategist, Racheal Cook MBA: Small Business Owner, and Business Growth Strategist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

After setting a revenue goal for your business, the next question on your mind might be, “How do I actually reach my goal?” If that’s you, then you’ll love this episode! In it, I dive even deeper into the actual math behind your revenue goal using real numbers to help you determine what to sell, at what price point, and to how many clients or customers.

On this episode of Promote Yourself to CEO:

3:26 - I explain why figuring out how to hit your revenue goals can get a little tricky, especially if you follow so-called guru advice.

10:11 - You have to understand your sales conversion rate which varies based on what you’re selling, to who, and at what price point.

12:26 - What kind of sales call conversion rate do I see among people, even those without much sales experience?

14:53 - Let’s take a look at conversion rates of some other popular promotional methods.

22:56 - How do I know that the price point advice too many “gurus” give to entrepreneurs isn’t necessarily based on any real data?

27:39 - I discuss the biggest problems I see with offering a one-session service and my minimum price point recommendation for your signature offer.

31:39 - Here’s how building a baseline revenue with a higher-end offer can help you grow your income down the line, without sacrificing your time or salary.

34:55 - Remember this about each product, program, or service you create for your business.

Show Links

Are you running your business… or is your business running you?

It’s time to get your business in order so you can step into your role as a confident, in control CEO! Join Racheal Cook for this free 4-part training series May 20th-24th to sustainably scale your business with more ease and less stress.
RSVP at http://www.theceocollective.com/success

  continue reading

423 episodes

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