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78. [Client Success Story] How Wendy Faust Doubled Her Fundraising Goal
Manage episode 399553942 series 3508844
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Meet Wendy Faust, the driving force behind the Live Like Lou Foundation and a remarkable client who's shown up with bold and courageous action. Wendy shares not only how she met but doubled her fundraising goal without breaking a sweat!
Wendy boosted donor loyalty and fundraising success by using email marketing to increase her revenue, loyalty, and storytelling.
She lets us in on the secrets of leveraging email marketing, segmenting messages, and the surprising strength found in increased online engagement -- and the data to back it up.
Plus she shares how increasing her email frequency resulted in increasing her email open rate, understanding supporter motivation, and more.
Wendy's invitation to connect extends beyond the microphone, as she encourages us to embrace our journeys and the collective mantra: "We get to do this."
About Wendy Faust
Wendy has more than 20 years of professional experience in nonprofit leadership including corporate communications, fundraising, leadership development, marketing, and administration. Before joining the Live Like Lou Foundation as the organization's Executive Director, Wendy served in executive leadership for organizations including Marian University, Alpha Gamma Delta, and several private high schools in Southern California.
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Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of small and medium-sized nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve relationships, and grow their donor and volunteer bases.
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- Purpose & Profit Club™ Coaching Program [Get on the waitlist for bonuses]
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- Purpose and Profit Club weekly newsletter
- Click here for our Free Guide: 10 Winning Email Subject Lines
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Chapters
1. 78. [Client Success Story] How Wendy Faust Doubled Her Fundraising Goal (00:00:00)
2. Nonprofit Leadership and ALS Fundraising (00:00:55)
3. Effective Strategies for Email Marketing Success (00:07:26)
4. Email Frequency & Online Presence Impact (00:13:51)
5. Evolution of Storytelling in Fundraising (00:27:04)
6. Email Strategies in Nonprofit Fundraising Impact (00:35:16)
7. ALS Fundraiser and Live Like Lou (00:44:56)
128 episodes
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