Radio ITVT: Interview with YouTube Star, Mike Chen


Manage episode 202937227 series 1011099
By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.
Mike Chen is the creator and host of Strictly Dumpling, Beyond Science and a number of other YouTube channels, which to date have collectively garnered around 4 million subscribers and half a billion views. In this recorded interview with ITVT Editor-in-Chief, Tracy Swedlow, Chen describes his portfolio of channels, how they came into being, and how they are produced; explains how the channels are monetized and how they have been impacted by the recent changes in YouTube's advertising algorithm; shares his views on influencer-marketing agencies; discusses how he is working to distribute his content on new platforms in addition to YouTube (among other things, he recently made a deal with Twitch); recounts some of the highlights of his career as a YouTube star; outlines his plans for the future; and more. (Note: ITVT's next TV of Tomorrow Show event, TVOT SF 2018, takes place June 13th-14th in San Francisco. To purchase your tickets at the special discount rate of $975, go to:

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