#GivingTuesday: 7 Ways To Make Your Campaign Stand Out


Manage episode 166868524 series 1240468
By Rally & Engage by CauseVox. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
In this episode, we share 7 ways you can ensure your nonprofit's fundraising campaign stands out on #GivingTuesday. As a global day of giving, #GivingTuesday should be an integral part of your nonprofit organization’s year-end fundraising plans. The day, which coincides with Black Friday and Cyber Monday, kicks off the charitable season when many potential donors are focusing on the upcoming holidays and end-of-the-year giving. Now in its fifth year, the event has grown exponentially. Last year alone, more than $116 million was raised in more than 70 countries, according to GivingTuesday.org. As this important day quickly approaches, keep these tips in mind when implementing your #GivingTuesday campaign next week. Best Practices: 1)Focus On Your Stories 2)Keep Your Message Positive 3)Leverage Email A Lot 4)Use A Multichannel Approach 5)Stay Engaged Throughout #GivingTuesday 6)Enlist The Help Of Current Supporters 7)Celebrate Milestones SHOW NOTES: *#GivingTuesday best practices ~ https://www.causevox.com/blog/giving-tuesday-ideas-best-practices/ *#GivingTuesday planning guide ~ https://www.causevox.com/givingtuesday-campaign-planning/ *Michael J. Fox campaign example ~ https://www.youtube.com/watch?v=G9sho6owGco&list=UUEwLnD6-KxGvKqnohdQ8lCw *Positive Framing Research ~ http://www.neurosciencemarketing.com/blog/articles/positive-framing.htm *CauseVox personal fundraising pages ~ https://www.causevox.com/features/personal-pages/ Find more episodes on iTunes (bit.ly/CVpodcast) or our website (www.causevox.com/podcast). Looking for more nonprofit insights? Visit our blog (bit.ly/nonprofit_blog) and see our collection of 400+ posts sharing all things fundraising and marketing. Easily create a powerful fundraising campaign in minutes. Try CauseVox for free! ~ www.causevox.com

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