SC205: Tammy Hines. How She Gets $1 Radio Ads.

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Manage episode 249313280 series 2431731
By Mike Cerrone - Real Estate Broker, Salesperson, Realtor, Coaching and Training Selling Skills, Mike Cerrone - Real Estate Broker, and Training Selling Skills. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Tammy Hines SUCCESS CALL …

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Download FULL Audio Running Time: 61 minutes

Website:

TammyMitchellHines.com

Background:

Tammy Hines is with Tammy Mitchell Hines & Company in Columbia, Illinois. Last year, she closed 357 transactions with a total sales volume of 66 million and earned 1.4 million in GCI. Her average sales price was 186 thousand of which 45% were buyers and 55% were sellers.

Tammy leads a team with 12 members. She has been an agent for 24 years.

In this call, Tammy talks about:

  • Selling 45 homes her first year and being named Rookie of the Year
  • How she sold 85 homes her fourth year before agreeing to hire her first assistant
  • Why she believes the price of the home never matters
  • The need to keep rainy day money
  • Her biggest past client event including marketing and cost
  • Why she never asks for referrals
  • How to get radio ads for one dollar per 30 second spot
  • Her 24 page qualterly personal magazine that cost her zero
  • Why she runs a fleet of moving trucks and cars including insurance and acquisition costs
  • The benefit of offering company mobile phones to your agents
  • Team dynamics, compensation, profit margins, and more

2018 Stats:

  • 357 closings
  • 66 million sales volume
  • 12 member group:
    • 1 listing partner
    • 6 buyer agents
    • 1 photographer
    • 1 marketing director
    • 1 office manager
    • 1 office admin
    • 1 team leader

Niche:

  • radio ads
  • personal magazine
  • vehicle fleet
  • repeat & referrals
  • past clients
  • sphere of influence

254 episodes