#409: I’m Not Sure I Want to Dump Money Into That

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Manage episode 287408360 series 1332025
By Charles Perry and Joe Cieplinski, Charles Perry, and Joe Cieplinski. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Today we talk about the imminent demise of the iOS Identifier for Advertisers (or “IDFA”), and how we expect to be affected by this change scheduled to be introduced in iOS 14.5. Joe shares how the project he’s contracting to is adapting to the change, and Charles talks about how this change is affecting his advertising plans in 2021.

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418 episodes