Better Ad Targeting Incorporates Psychographics

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Welcome to Research Business DAILY Report: Podcast Edition! The world's only daily news roundup for the market research industry is now available in an all-new format you can take with you wherever you go, no matter what you're doing!

Today on RBDR: Research Management Technologies' Bill Harvey returns for an all-new RBDR commentary, where he discusses the reasons that the usage of psychographics will enable better ad targeting.

For more on RBDR, visit our website. To continue to support the effort, consider joining us on Patreon by clicking here!

41 episodes