How Neighborhood Goods crafts department store experiences for the 21st century


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Most entrepreneurs would have balked at the decision to launch Neighborhood Goods in late 2018. After all, many department stores were barely surviving by the end of the 2010s, and the department store retail model appeared to be on the verge of collapse. But against all odds, co-founder and CEO Matt Alexander has leveraged amazing growth in changing economic times.

So what sets Neighborhood Goods apart? It all comes down to a creative rethinking of the in-store experience. They start by curating a smart range of products. Then, they display them in dynamic, engaging spaces built for human connection. It’s all about bringing to life the kind of community experience that transforms a quick errand into an enjoyable event.

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