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Episode 01 - A New Store Format for Maplins - Retail Design World Insights
Manage episode 173650070 series 1395421
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Maplins marketing and multichannel director Siobhan Fitzpatrick explains how the retailer developed and implemented a new store format at high speed, to attract a new generation of customer. She is joined by directors Jim Thompson and Hollie Down, who explain how customer insights have shaped a new kind of store. Got something you want to tell us about the Podcast? Want to join us? You can get in touch on Twitter via twitter.com/rtldesignworld, or directly with Matthew at twitter.com/matthewvalenti1
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