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Kathryn Mazza, Senior Vice President at Hy-Vee RedMedia

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Manage episode 411777747 series 2334745
Content provided by RETHINK Retail. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by RETHINK Retail or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Explore the transformative power of retail media networks in this insightful episode of the RETHINK Retail podcast with Kathryn Mazza, SVP at Hy-Vee RedMedia, and Melissa Minkow, Director of Retail Strategy at CI&T. Kathryn shares her extensive experience, illustrating how these networks enhance customer connections and support strategic advertising. This episode is packed with expert insights on using technology to adapt to consumer expectations and refine retail strategies. Tune in to learn how to implement these advanced tools in your retail operations. The discussion is brought to you by Verint. Verint’s innovative tools like Retail Choreography and Voice of the Customer, showcasing how to harness omnichannel feedback to optimize customer experiences.
  continue reading

394 episodes

Artwork
iconShare
 
Manage episode 411777747 series 2334745
Content provided by RETHINK Retail. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by RETHINK Retail or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Explore the transformative power of retail media networks in this insightful episode of the RETHINK Retail podcast with Kathryn Mazza, SVP at Hy-Vee RedMedia, and Melissa Minkow, Director of Retail Strategy at CI&T. Kathryn shares her extensive experience, illustrating how these networks enhance customer connections and support strategic advertising. This episode is packed with expert insights on using technology to adapt to consumer expectations and refine retail strategies. Tune in to learn how to implement these advanced tools in your retail operations. The discussion is brought to you by Verint. Verint’s innovative tools like Retail Choreography and Voice of the Customer, showcasing how to harness omnichannel feedback to optimize customer experiences.
  continue reading

394 episodes

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