Manage episode 245052523 series 1946597
Mike Love of Coffee Labs introduced us to Amy Rothstein at the New York Coffee Festival. Suprisingly, Amy the founder of Dona Chai was not a big chai tea drinker prior to starting her successful Brooklyn-based company. She new she wanted to start a company that encompassed her love of food and passion for ingredients; however, many markets in the beverage industry had become saturated. Thats when she noticed a gap in the market...premium chai tea-based beverages. Amy took it one step further by acquiring single sourced spices which are carefully chosen from around the world. "...We source spices from collectives across the world, paying attention to place of origin, growing conditions, and end quality. Each spice is cupped to test for flavor profile, natural sweetness, and body." The time and energy Amy invests into carefully choosing superior ingredients is immediately noticeable when tasting through the Dona line, which also includes some amazingly balanced sodas. For us, it's great to see the effort when sourcing ingredients. We've found that consumers increasingly want to know the backstory on where their products are sourced from as well as the moral and ethical principles that follow.
A big "Cheers" to Amy and her crew at Drink Dona's! We're hooked...