787: Challenging Sales Orthodoxy, with Justin Roff-Marsh


Manage episode 266072838 series 2394498
By ringDNA, By ringDNA, and A sales enablement platform. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Justin Roff-Marsh is the author of, "The Machine: A Radical Approach to the Design of the Sales Function," and Founder of Ballistix, a Los Angeles-based sales consultancy.

In this episode, Justin and I challenge sales orthodoxy on a wide range of topics. Tune in to see why I love having Justin on the show to confront the conservative, hidebound thinking that dominates in sales.

Learn more about your ad choices. Visit megaphone.fm/adchoices

855 episodes