770: Stop Killing Deals, with George Brontén


Manage episode 262595212 series 178311
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On today’s episode, George Brontén. He’s the founder and CEO of Membrain, based out of Stockholm, Sweden. And he’s the author of a brand new book titled, “Stop Killing Deals.” You gotta love that title. Short and to the point. Join us as we explore the sales behaviors (both conscious and subconscious) of managers and individual sellers that kill deals.

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