S4N 008 Erik Luhrs on Positioning

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Manage episode 168848840 series 1273716
By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.

Erik Luhrs, "The Bruce Lee of Lead Generation", talks about how effective positioning creates a foundation for successful sales, and how poor positioning leads to frustration, not matter how well you execute on the tactics.

33 episodes available. A new episode about every 23 days averaging 55 mins duration .