37: Sales Prospecting by the Numbers (Part 5) - Nurturing Your Prospects


Manage episode 176555380 series 1352956
By Sean Piket. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

“82% of buyers viewed at least 5 pieces of content from the winning vendor.” [Source: Forrester] On today’s “Sales Prospecting by the Numbers” discussion we focus on “Nurturing Your Prospects” as our primary topic. We unpack this statistic a bit and provide 3 specific tips on how to become systematic in the way your prospect. Additionally, we discuss the various methods of how people learn and how you should structure the unique content that you create to include in your nurture marketing process. If you are seeking a better way to become more systematic in the way you prospect, especially as it relates to creating and including unique value-based content into your approach, then you will want to listen to this episode.

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