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#Growth 6: When & How to Make Your First Growth Hire

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Manage episode 227685049 series 2315317
Content provided by Seeking Wisdom. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Seeking Wisdom or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
On today's episode of #Growth, host Matt Bilotti and Drift's VP of Growth, Guillaume Cabane, answer the million dollar question – when to make your first growth hire (and how). Here are a few hints: Make sure you've found product-market fit, a proven way for people to buy your product and a true customer base.
Growth teams are the most effective when they're able to reduce friction in your acquisition funnel. If there's no funnel...you don't need a growth person. So before even making your first hire, be sure to establish demand and educate the market about your offering.
Also in this episode – how growth teams should communicate with other areas of the business, setting up feedback loops, goal sharing and more.
Before you go leave a ⭐⭐⭐⭐⭐⭐ review and share the pod with your friends! Be sure to check out more insights on the Drift blog at drift.com/blog and find us on Twitter @MattBilotti, @guillaumecabane, @drift and @seekingwisdomio.
You can get more info on this episode of #Growth at: https://drift.com/blog/how-to-make-first-growth-hire/
  continue reading

214 episodes

Artwork
iconShare
 

Archived series ("Inactive feed" status)

When? This feed was archived on April 29, 2020 07:07 (4y ago). Last successful fetch was on March 10, 2020 15:34 (4y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 227685049 series 2315317
Content provided by Seeking Wisdom. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Seeking Wisdom or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
On today's episode of #Growth, host Matt Bilotti and Drift's VP of Growth, Guillaume Cabane, answer the million dollar question – when to make your first growth hire (and how). Here are a few hints: Make sure you've found product-market fit, a proven way for people to buy your product and a true customer base.
Growth teams are the most effective when they're able to reduce friction in your acquisition funnel. If there's no funnel...you don't need a growth person. So before even making your first hire, be sure to establish demand and educate the market about your offering.
Also in this episode – how growth teams should communicate with other areas of the business, setting up feedback loops, goal sharing and more.
Before you go leave a ⭐⭐⭐⭐⭐⭐ review and share the pod with your friends! Be sure to check out more insights on the Drift blog at drift.com/blog and find us on Twitter @MattBilotti, @guillaumecabane, @drift and @seekingwisdomio.
You can get more info on this episode of #Growth at: https://drift.com/blog/how-to-make-first-growth-hire/
  continue reading

214 episodes

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