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Aligning Strategy in Marketing, RevOps, and Sales Part 2 with Kunal Mehta, Bain Consulting

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Manage episode 413254193 series 2869094
Content provided by Accelerant Growth Solutions, Mark Petruzzi, Cathy Minter, Paul Melchiorre, and Katerina Ostrovsky. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Accelerant Growth Solutions, Mark Petruzzi, Cathy Minter, Paul Melchiorre, and Katerina Ostrovsky or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Today we are covering three main areas.

1) the strategies that B2B companies can use to alignment strategy across marketing, rev ops, and sales.

2) how data analytics helps marketing, rev ops, and sales work more effectively together.

3) how should we be thinking about continuous improvement across marketing, rev ops, and sales.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

  continue reading

32 episodes

Artwork
iconShare
 
Manage episode 413254193 series 2869094
Content provided by Accelerant Growth Solutions, Mark Petruzzi, Cathy Minter, Paul Melchiorre, and Katerina Ostrovsky. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Accelerant Growth Solutions, Mark Petruzzi, Cathy Minter, Paul Melchiorre, and Katerina Ostrovsky or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Today we are covering three main areas.

1) the strategies that B2B companies can use to alignment strategy across marketing, rev ops, and sales.

2) how data analytics helps marketing, rev ops, and sales work more effectively together.

3) how should we be thinking about continuous improvement across marketing, rev ops, and sales.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

  continue reading

32 episodes

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