Manage episode 223786168 series 1447297
Tal Hayat, VP of Marketing and Consumer Strategy, and Nick Ferry, Marketing Associate at Tunity, join the Social Pros Podcast to discuss the ways Tunity is using social to build customer awareness and loyalty.
Special thanks to our sponsors:
- Salesforce Marketing Cloud (Magic Moments: How to Create Inspired Marketing to Amaze Your Customers: candc.dl/amazecustomers)
- Convince & Convert (Experience This! Show: experiencethisshow.com)
- Yext (The Everywhere Brand: http://offers.yext.com/everywherebrand)
In This Episode
- 6:20 - How Tunity is creating engagement through customer stories
- 11:15 - How Tunity functions as both a B2B and a B2C company
- 11:59 - How to find success in social as a young company
- 19:16 - How Tunity uses social to build customer awareness along with loyalty
- 20:32 - How Tunity is engaging with college campuses to build customer awareness
- 24:01 - How Tunity has sustained a B2C product by monetizing in B2B
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