))
Make Your Presentation Like A Movie
Archived series ("HTTP Redirect" status)
Replaced by: Business901
When?
This feed was archived on January 05, 2018 08:03 (
Why? HTTP Redirect status. The feed permanently redirected to another series.
What now? If you were subscribed to this series when it was replaced, you will now be subscribed to the replacement series. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 194436965 series 1874581
Content provided by Joe Dager. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Joe Dager or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
What does it take to nail a sales pitch? Well, it’s not easy. In fact, only 20% of all salespeople make 80% of their sales; and I just broke the cardinal rule: most customers forget pitches that involve statistics. According to advertising guru Ted Frank, the secret to sales is in the story—and he’s developed a foolproof formula for getting the buy-in you deserve.
“So much good work goes to waste, and so many smart salespeople lose their sense of purpose, all because they get lost in the clutter of charts,” says Frank. “There are literally dozens of movie storytelling strategies you can bring to your pitches that will move your stakeholders to action."
You can find Ted’s answers in his new book, Get to the Heart: How movie storytelling secrets can make your presentation clear, compelling, and earn you a seat at the table
518 episodes
Share
