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From Farmville To Pharma: How Alpha’s Thor Ernstsson Studies Small User Tests for Better Results
Manage episode 204317348 series 2285851
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Alpha CEO Thor Ernstsson talks on the importance of making smarter product decisions through the right kind of user insight. Alpha builds a universal tool that tests the small incremental changes needed to improve engagement. With big name clients like Prudential, Pfizer, and Spotify, Alpha is proving the need for product versatility – within and outside of patient care.
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Manage episode 204317348 series 2285851
Content provided by Healthegy. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Healthegy or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Alpha CEO Thor Ernstsson talks on the importance of making smarter product decisions through the right kind of user insight. Alpha builds a universal tool that tests the small incremental changes needed to improve engagement. With big name clients like Prudential, Pfizer, and Spotify, Alpha is proving the need for product versatility – within and outside of patient care.
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Similar to Breaking Health
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
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continue reading
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…
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