By Greg Cassar and John Dwyer (JD). Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

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SFP Ep 047 – Web Designing and Branding with Greg Merrilees

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Archived series ("Inactive feed" status)

When? This feed was archived on January 18, 2019 01:45 (4+ y ago). Last successful fetch was on October 31, 2018 00:58 (4+ y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 212428300 series 2316623
By Greg Cassar and John Dwyer (JD). Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

SFP Ep 047 - Web Designing and Branding with Greg Merrilees

In today’s show, JD and Greg interview one of the best website designers globally, Greg Merrilees. Greg is the founder and the creative director of Studio 1 Design.

Screen Shot 2018-07-17 at 3.09.36 pm

In this episode, he talks about the importance of branding and web designing in a business. They also discuss the things that need to be considered when branding and designing a website.

In This Episode You’ll Discover:

  • What the hosts have been up to recently
  • How Greg started his career
  • Creating Success Shirt website
  • The importance of branding
  • Standing out from other competitors
  • What a brand is made up of
  • What a mood board is
  • Different things you need to address when making a website
  • The importance of a well written copy for your website
  • Designing for mobile and desktop
  • The concept of sticky call-to-action
  • Making websites load faster
  • Redesigning websites
  • Bounce rate
  • The concept of attribution
  • What does ‘money pages’ mean
  • Using a story in money pages
  • Having a homepage video
  • SPIN selling

Links & Resources Mentioned in This Episode:

Quotes from the episode:


People buy over emotions than logic.
Click To Tweet



The role of the designer is to really give the copy wings to amplify.
Click To Tweet



Everything about your brand needs to be congruent, consistent, have clarity, and needs to speak to the tone of the voice of your business.
Click To Tweet


Thanks for Listening & Next Steps!

Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below?

If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!

  continue reading

14 episodes

Share
 

Archived series ("Inactive feed" status)

When? This feed was archived on January 18, 2019 01:45 (4+ y ago). Last successful fetch was on October 31, 2018 00:58 (4+ y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 212428300 series 2316623
By Greg Cassar and John Dwyer (JD). Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

SFP Ep 047 - Web Designing and Branding with Greg Merrilees

In today’s show, JD and Greg interview one of the best website designers globally, Greg Merrilees. Greg is the founder and the creative director of Studio 1 Design.

Screen Shot 2018-07-17 at 3.09.36 pm

In this episode, he talks about the importance of branding and web designing in a business. They also discuss the things that need to be considered when branding and designing a website.

In This Episode You’ll Discover:

  • What the hosts have been up to recently
  • How Greg started his career
  • Creating Success Shirt website
  • The importance of branding
  • Standing out from other competitors
  • What a brand is made up of
  • What a mood board is
  • Different things you need to address when making a website
  • The importance of a well written copy for your website
  • Designing for mobile and desktop
  • The concept of sticky call-to-action
  • Making websites load faster
  • Redesigning websites
  • Bounce rate
  • The concept of attribution
  • What does ‘money pages’ mean
  • Using a story in money pages
  • Having a homepage video
  • SPIN selling

Links & Resources Mentioned in This Episode:

Quotes from the episode:


People buy over emotions than logic.
Click To Tweet



The role of the designer is to really give the copy wings to amplify.
Click To Tweet



Everything about your brand needs to be congruent, consistent, have clarity, and needs to speak to the tone of the voice of your business.
Click To Tweet


Thanks for Listening & Next Steps!

Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below?

If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!

  continue reading

14 episodes

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