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The Ultimate Guide to Making Real Estate YouTube Ads: A Step-By-Step Tutorial
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YouTube is what television was decades ago, there’s a built-in captive audience of millions watching from TVs, tablets and smartphones. This can play right into the hands of a real estate agent. With the right strategy, you can turn YouTube into a billboard for your real estate business for a lot less.
You can gain unparalleled levels of exposure, build trust, awareness and ultimately drive action. You can even become a bit of a local celebrity!
The power of TV commercials is something HVAC companies, electricians and plumbers have tapped into. Why can’t a real estate agent do the same?
How do you create your own YouTube ad magic? How do you use ads to guide people through the buying journey?
In this episode, I share the exact process I use to advertise on YouTube, and how to get 100,000 eyeballs on every home you sell.
Whether your potential clients are unwinding on their couch or killing time in a waiting room, your content will be there, stealing the show. -Dustin Fox
Three Things You’ll Learn In This Episode
-The hyper-local hero effect
Social media ads don’t make you stand out the way YouTube ads do. Why do YouTube ads turn you into a local celebrity?
-Turn heads and open wallets
The whole point of direct response marketing is to elicit an action. How do you achieve this through YouTube?
-Why custom sequence ads work
The people who view your YouTube ads are at various stages of the buying journey. How do you create a structured journey and a cohesive narrative so you can build trust, awareness and ultimately drive action?
Host Bio
Dustin Fox is the co-founder of the Fox Homes Team, a speaker and the author of Six Weeks to Real Estate Success. Dustin and his wife Devon have grown the Fox Homes Team to $400 million in production in just 3 years. Growth that is driven by Dustin’s innovative marketing that generates leads for their team of agents. If he’s not split-testing his latest marketing campaign, Dustin is probably taking a long bath and reading a business biography. Yes, long baths.
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