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The New Psychology of the Consumer - and Dogmania!

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When? This feed was archived on May 24, 2020 09:09 (4y ago). Last successful fetch was on September 12, 2019 07:06 (4+ y ago)

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Manage episode 226792170 series 2153071
Content provided by VoiceAmerica and Michael Dart. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by VoiceAmerica and Michael Dart or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Blythe Jack, partner at TSG Consumer Group, joins Shopcast to talk about the psychology of the consumer and how it affects retailers. What is a 'fear-based society' and what does it mean for what consumers are searching for? There is a linkage to psychological needs and how it's manifesting in the market - these needs drive consumer behavior, and how they spend their money. There are certain sectors that are booming due to these needs and trends towards health, mindfulness and self-care for the consumer. However, there are also other sectors such as the pet industry that are being affected. Michael Dart and Blythe Jack take a deep dive into the consumer behavior behind these trends, on this episode of Shopcast. We want to hear from you! Please send us an email at shopcast@atkearney.com for feedback or topic requests.
  continue reading

15 episodes

Artwork
iconShare
 

Archived series ("Inactive feed" status)

When? This feed was archived on May 24, 2020 09:09 (4y ago). Last successful fetch was on September 12, 2019 07:06 (4+ y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 226792170 series 2153071
Content provided by VoiceAmerica and Michael Dart. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by VoiceAmerica and Michael Dart or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Blythe Jack, partner at TSG Consumer Group, joins Shopcast to talk about the psychology of the consumer and how it affects retailers. What is a 'fear-based society' and what does it mean for what consumers are searching for? There is a linkage to psychological needs and how it's manifesting in the market - these needs drive consumer behavior, and how they spend their money. There are certain sectors that are booming due to these needs and trends towards health, mindfulness and self-care for the consumer. However, there are also other sectors such as the pet industry that are being affected. Michael Dart and Blythe Jack take a deep dive into the consumer behavior behind these trends, on this episode of Shopcast. We want to hear from you! Please send us an email at shopcast@atkearney.com for feedback or topic requests.
  continue reading

15 episodes

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