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Small Business Sisterhood Podcast: Online Business, Blogging, Creative Entrepreneurs, Business Community
#47 Suzanne Tulien - how clarity around your personal brand can help you and your business
Manage episode 302206730 series 1321629
By Small Business Sisterhood Podcast, Pepper Makepeace: Entrepreneur, Business Systems, Social Media Marketing Strategy, and Solopreneur Consulting. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
Suzanne Tulien is a Brand Clarity Expert, author, and speaker who specializes in helping her clients identify, define, and align their brand to what they want to be known for. She’s a firm believer in the power of aligned branding and how it can help solopreneurs launch and grow a successful business. She is the author of three books: Brand DNA, Personal Brand Clarity, and The 6 Myths of Small Business Branding. She speaks, trains, and consults internationally. In this episode Suzanne and I explore how branding can empower not just the business but also the business owner. We talk about the difference between marketing and branding, how brand values can translate to creating a business that stands out in a crowded market, and how personal branding can help us, as business owners, overcome mindset issues that may otherwise hold us back.