SWAV 237 : How to efficiently understand SEO for your business W/ Phil Singleton
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Manage episode 181802063 series 1206657
Special Guest:
Phil Singleton
Doctor of SEO/ Mr. SEO
1:49 -
Phil: I think it’s kind of common again. But there was one time where it was like, it was really kind of cool to be the SEO guy out there and we are doing a bunch of stuff, making the phones ring and the people are happy. And then, it all became this kind of snake oil, roll your eyes, “OMG another SEO person, are you the guys that are kind of spamming us and everything” So, it kind of took a sour dive a little bit, But, when google came out and was trying to clean stuff for the last 3-4 yrs and a lot of scamminess has been cleaned out. But, still people get cold calls and robo spam on a weekly basis. Its definitely coming back…
8:50
Phil: I think blogging still kind of out there, depending on how you do it. Certainly, if you are blogging just to create quantity instead of quality and that’s bold….
16:50
Phil: ,... keywords that you can then reverse engineer around search behavior, so when this ends up happening a lot of times you’ll get a web designer who’s really a graphics designer and a business owner whose….
24:21:
Phil: … Can but its a little extra work to do and there’s a value for that. The starting point will be in about $5k in a range for a website that will be truly search engine friendly…
30:57
Phil: Or you trying to get your business to the next level that has been around. That is something we tell our people to focus on immediately.
35:29
Phil: If you focus on review first and maybe. Like what you’ve said before, focus on one thing before you can actually get a paid traffic to your website and prove it by paying first and you’ll see the returns. You’ll see actually getting your phone calls.
40:49
Phil: businesses know that google is the place to be, but they’ve been burned a lot of times. But, you have to show your worth
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Larry Kim
KC web designer
345 episodes