#15 Interview on Macro v Micro,Business v Art with Jason Malouin (Jason Malouin Photography)

Stories Behind the Grind

In this episode of Stories Behind the Grind, listen to my conversation with Jason, founder of the Portrait Store, helping professionals become better visual communicators. Jason’s work has been seen on the pages of Entrepreneur, GQ, Forbes, Financial review, dozens of book covers, as well as billboards across Brisbane, Melbourne and Sydney.

In this Episode: How Jason differentiated himself from other photographers in the industry What happened when Jason decided to niche and focus on photographs for professionals on the rise? Taking both the Macro and Micro view, what this means for Jason How Jason achieves authenticity in the studio. The importance of giving your clients a few quick wins How not to be a commodity and how to empower your customers Jason’s advice on whether you need your own studio? For more on Jason’s work check The Portrait Store https://www.portraitstore.com.au/

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