storytelling with data: #37 it's for THEM


Manage episode 279655171 series 2456096
By Cole Nussbaumer Knaflic, Storytelling with data author, and Dataviz guru Cole Nussbaumer Kna. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

How can you get people’s attention on what you want to share and drive the action you seek? Carefully consider your audience. In this episode, Cole dives deep on audience, discussing ways to identify who they are and prioritize their needs, strategies for approaching the challenging but common case of the mixed audience, and tips for getting to know an unfamiliar audience. She also addresses listener questions on grad school, gauging data storytelling success, and innovation in data visualization.


Book: storytelling with data: Let’s Practice!


Worksheet: the Big Idea worksheet


Conversation: contemplating grad school

Conversation: efficacy of data storytelling

Challenge: xenographics

Challenge: critique then (re)create

Virtual event (12/14): member makeovers

Go premium! premium community membership

41 episodes