Squatty Potty

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Manage episode 195592051 series 1930902
By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.

The Squatty Potty was created by an entrepreneurial family in Utah because mom suffered from, well, constipation. Sales in 2017 were close to $33 million, but achieving that figure in six years included a few obstructions (get it?). It started with trying to create some word-of-mouth buzz for a product no one likes to talk about, and it nearly ended when a trusted team member ripped off their idea. The Squatty Potty’s path to riches also includes hilarious detours to “Dr. Oz” and “Shark Tank,” and a Powerball line outside a convenience store in Texas. Here’s the strange success of one family willing to talk about poop.

18 episodes available. A new episode about every 0 hours averaging 17 mins duration .