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Marketing Your Online Course And Leveraging Them To Earn More Revenue
Manage episode 303443778 series 2906631
“What if you could have a course that is preparing people to work with you one-on-one [and] generating leads... while also making money though you’re not actually showing up live to teach it?”
—Samantha King
It’s no wonder 20% of small businesses fail in their first year when it takes 3 to 4 years to become profitable.
You put so much into your business — money, time, sweat (and tears!) — and perfecting your brand, strategy, and offer can take a long time (especially if you wear all the hats)!
My guest on the latest episode of Strategize Your Business Online is here to help you reach your goals faster by sharing her success story…
...including how to package your skills, knowledge, and services in an online course that generates hands-free revenue by working on your business while you do!
A former teacher, Samantha knew she wanted to work in the online space but needed to figure out what she could offer — and how to reach ideal clients.
Today, she is an online course mentor and the CEO of Fempire Builders, helping business owners design courses that strategically generate leads and sales — establishing your authority so dream clients come to you.
Join us on the episode to find out how Samantha built and transitioned into her dream role and how you can do the same!
In this episode, you’ll discover:
- How market research through genuine online conversations with potential clients can shape your strategy and unique offer — and how reaching out to competitors can lead to collaborations
- That figuring out the customer journey upfront means you can create a sales funnel from the course to the next offer
- Why you need to concentrate on your content flagship — the main online space where your audience hangs out and responds to your offers — instead of creating content for several sites
Subscribe to Strategize Your Business Online (and leave me a rating and review)!
Highlights:
01:42Welcome, Samantha!
03:52School’s out: Samantha’s journey to the online space
07:10Connecting with clients
10:57Fempire Builders
14:26Customer journey
20:10Any business can benefit from an online course!
26:28Building authority
29:16Content flagship
35:13Friend Zone to Authority Island Summit
36:47Connect with Samantha on Instagram & YouTube!
Links:
Friend Zone to Authority Island Summit: https://www.authorityisland.com/register
Authority Island Accelerator: https://www.authorityisland.com/register
Fempire Builders: https://fempirebuilders.com
Connect with Samantha on Instagram: https://www.instagram.com/fempire_builders
Subscribe to Fempire Builders on YouTube: https://www.youtube.com/channel/UCwzzOmDOApmDbc_5VxSZV9g
Work with me: http://www.deeboswellbuck.com
Stay Connected
https://www.linkedin.com/in/dee-boswell-buck
https://www.instagram.com/deeboswell_buck
https://www.twitter.com/deeboswellbuck
58 episodes
Manage episode 303443778 series 2906631
“What if you could have a course that is preparing people to work with you one-on-one [and] generating leads... while also making money though you’re not actually showing up live to teach it?”
—Samantha King
It’s no wonder 20% of small businesses fail in their first year when it takes 3 to 4 years to become profitable.
You put so much into your business — money, time, sweat (and tears!) — and perfecting your brand, strategy, and offer can take a long time (especially if you wear all the hats)!
My guest on the latest episode of Strategize Your Business Online is here to help you reach your goals faster by sharing her success story…
...including how to package your skills, knowledge, and services in an online course that generates hands-free revenue by working on your business while you do!
A former teacher, Samantha knew she wanted to work in the online space but needed to figure out what she could offer — and how to reach ideal clients.
Today, she is an online course mentor and the CEO of Fempire Builders, helping business owners design courses that strategically generate leads and sales — establishing your authority so dream clients come to you.
Join us on the episode to find out how Samantha built and transitioned into her dream role and how you can do the same!
In this episode, you’ll discover:
- How market research through genuine online conversations with potential clients can shape your strategy and unique offer — and how reaching out to competitors can lead to collaborations
- That figuring out the customer journey upfront means you can create a sales funnel from the course to the next offer
- Why you need to concentrate on your content flagship — the main online space where your audience hangs out and responds to your offers — instead of creating content for several sites
Subscribe to Strategize Your Business Online (and leave me a rating and review)!
Highlights:
01:42Welcome, Samantha!
03:52School’s out: Samantha’s journey to the online space
07:10Connecting with clients
10:57Fempire Builders
14:26Customer journey
20:10Any business can benefit from an online course!
26:28Building authority
29:16Content flagship
35:13Friend Zone to Authority Island Summit
36:47Connect with Samantha on Instagram & YouTube!
Links:
Friend Zone to Authority Island Summit: https://www.authorityisland.com/register
Authority Island Accelerator: https://www.authorityisland.com/register
Fempire Builders: https://fempirebuilders.com
Connect with Samantha on Instagram: https://www.instagram.com/fempire_builders
Subscribe to Fempire Builders on YouTube: https://www.youtube.com/channel/UCwzzOmDOApmDbc_5VxSZV9g
Work with me: http://www.deeboswellbuck.com
Stay Connected
https://www.linkedin.com/in/dee-boswell-buck
https://www.instagram.com/deeboswell_buck
https://www.twitter.com/deeboswellbuck
58 episodes
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