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How the World's Largest Magazine Company Approaches Video Content
Manage episode 219974772 series 2162140
With its acquisition of Time Inc. earlier this year, Meredith Corp. is home to more iconic magazine titles than ever, from People to Better Homes & Gardens. But as the company's president, Jon Werther, explains, he's as focused on translating these publications to video and building out other revenue streams as he is continuing the core print product.
Learn more about your ad-choices at https://www.iheartpodcastnetwork.com
See omnystudio.com/listener for privacy information.
308 episodes
Manage episode 219974772 series 2162140
With its acquisition of Time Inc. earlier this year, Meredith Corp. is home to more iconic magazine titles than ever, from People to Better Homes & Gardens. But as the company's president, Jon Werther, explains, he's as focused on translating these publications to video and building out other revenue streams as he is continuing the core print product.
Learn more about your ad-choices at https://www.iheartpodcastnetwork.com
See omnystudio.com/listener for privacy information.
308 episodes
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