The difference between tactics and strategy in marketing


Manage episode 172206933 series 86796
By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.
Instead of chasing the latest and greatest tactics ,consider first creating a strategy for your marketing. As in, what’s the ultimate purpose and objective for what you’re doing? Who do you want to reach?And how will what you’re doing actually and honestly help them?

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