Unconventional Ambitions: From Playground to Entrepreneurship

Tales of Misadventure with Nicole Donnelly

In a world where most kids dream of becoming superheroes or astronauts, Karlyn Ankrom, at 8 years old, dared to dream differently.
Hear how she finally made the leap into entrepreneurship, discovered the power of saying no, and the importance of guarding your team. Get a glimpse into her Fan Firestarter Framework and SNAP Scan, the information evaluation method that gauges your social media channels' effectiveness from an external perspective.
Ankrom is on a mission to change how small businesses and small teams see and use social media.
ABOUT KARLYN ANKROM

Meet Karlyn Ankrom, the innovative Founder and CEO of Oh Snap Social, a specialized social media marketing consultancy for small and mid-sized businesses.
Her Fan Firestarter Framework is the game-changing approach to social media marketing designed for businesses feeling overwhelmed by content creation. After a decade of experience working with companies struggling with social media, Ankrom recognized their "social allergic" tendencies. In response, she crafted a user-friendly strategy to help newcomers swiftly elevate their social media game in just one hour per week.
Beyond her entrepreneurial pursuits, Karlyn is a devoted mom, wife, and passionate dancer who finds joy in teaching dance during her spare time.
INSIDE THIS EPISODE

• 2:49 Karlyn’s spirit animal
• 4:48 An 8th grader finds entrepreneurial inspiration in her father
• 7:47 Saving for the future and taking the leap
• 13:19 Misadventure in business and shifting into intentionality and learning to say no
• 22:52 Guarding your team and a peek into the Fan Firestarter Framework
• 27:32 Don’t go viral, be intentional and stay consistent
• 35:33 LinkedIn’s secret weapon
• 41:02 SNAP Scan

RESOURCES & LINKS

• Connect with Karlyn Ankrom on LinkedIn at https://www.linkedin.com/in/karlynankrom/
• Get to know Oh Snap Social by visiting www.ohsnapsocial.com
• Curious about the strength of your social media content? Find out with SNAP Scan, https://events.ohsnapsocial.com/snapscan
• Learn more about Dorie Clark’s book The Long Game by Dorie Clark at https://dorieclark.com/longgame/
• Connect with Nicole on LinkedIn at ww.linkedin.com/in/nicole-donnelly-dmg
• Learn more about DMG Digital at dmgdigital.io

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