What if social media and Big Tech paid YOU to use your personal data?

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By WestStar MultiMedia Entertainment, Inc and Kim Komando. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

You may think advertising runs the internet, but the big data behind it is where the real profits come from. We're being followed all around the internet and tracked where we go through our phones, watches, tablets, cars, smart speakers and a multitude of other devices. If Big Tech can cash in on our data, why can’t we? Kim talks with author and computer scientist Jaron Lanier — one of the founding fathers of virtual reality — about what it could look like if we truly had control over our info online.

320 episodes