Manage episode 233889900 series 1354907
Tara Reed is a tech entrepreneur with previous experience working in marketing at Google, Foursquare, and Microsoft. After that experience, She launched Kollecto, an app for affordable art collecting, which she built without writing a single line of code.
Her success with Kollecto led to a TEDx talk on helping other entrepreneurs build their own apps without code.
After the TEDx talk, She was inspired to share her experience and knowledge with others who had great ideas, but weren’t technically inclined. She started Apps Without Code to do just that.
This show is sponsored by Experiment 27. This show is sponsored by Experiment 27. Get the discovery call script & questions template at experiment27.com/discovery
In this episode you'll learn:
[1:18] How’d Kollecto came into existence?
[4:32] The outreach to Art advisors for Kollecto
[5:09] Where was Tara sending out clients for the surveys?
[6:55] What happened to Kollecto?
[9:00] How Tara got into giving a TEDx talk
[10:40] What was Kollecto’s business model?
[14:00] How’d Tara figure out how not to overwork?
[16:00] What was the biggest driver that Tara needed to focus on?
[17:25] How does she drive traffic to her weekly workshop?
[20:55] Ho much did she push for Ads in the first week?
@tarareed_ on Instagram
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