Manage episode 228606713 series 2391090
Welcome To Episode #116 of the Amazon FBA Private Label Show Podcast!
In this episode I chat with Casey Gauss of Viral Launch where we discuss the selling strategies and mindsets of 8 and 9 figure Amazon sellers.
Listen to this Amazon FBA Podcast!
[powerpress]How To Grow Your Business and Scale to 8 Figures w/Casey Gauss of Viral Launch
In this episode I was joined by Casey Gauss of Viral Launch where we discussed product selection and ppc strategies to help you win on Amazon in 2019. We also talked about how 8 and 9 figure Amazon sellers are having so much success. There are a lot of great takeaways and nuggets laced throughout this entire episode so make sure you listen to the very end. Heck even listen to it twice for maximum impact!PRODUCT SELECTION TIPS AND STRATEGY
- Find products and build brands in boring niches like office supplies. They attract less attention because they aren't sexy or exciting.
- Find a product market to build a brand in and not just individual products.
- Have a big picture long term brand strategy.
- Find high traffic keywords where the current product assortment is lacking and customers don't have great products to choose from. Use Viral Launch Product Discovery for this.
- Use the Amazon early reviewer program.
- Ask customers for reviews in the follow up email sequences.
- Deliver a great customer experience and have great packaging.
- Focus on long tail keywords with low competition
- Cranking PPC spend to buy your way to the top no longer works
- Start 1 Auto Campaign - $20 budget
- Start 1 Individual Product Targeting Campaign - $20 budget
- Start a Broad and Phrase Campaign - $20 budget
- Graduate best performing keywords to exact match campaigns
- Don't cut corners on anything. You will pay for it.
- Adapt or die with changes
- Don't be the bottle neck in your business. Hire and train VA's to get to the 8 and 9 figure level
- Stick with what's working and don't reinvent the wheel
- Build and audience to drive traffic from. Use Many Chat.
- Take action and get started. Don't be afraid to fail early and often. Keep pushing forward.
Get in touch with Casey and the Viral Launch team!
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CLICK TO WATCH ME FIND PRODUCTS WITH PRODUCT DISCOVERY
RESOURCES MENTIONED IN THIS EPISODE:
For all other resources and tools that I use in my Amazon business please see the resources link.
quo;hidden gems” product ideas on Amazon then look no further.
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127 episodes available. A new episode about every 14 days averaging 27 mins duration .