Artwork

Content provided by Stephen Campbell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stephen Campbell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

TAB128: A Deep Dive into Using Data as an Author with Michelle Spiva

43:24
 
Share
 

Archived series ("Inactive feed" status)

When? This feed was archived on December 03, 2018 02:58 (5+ y ago). Last successful fetch was on October 30, 2018 23:38 (5+ y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 191628086 series 1289010
Content provided by Stephen Campbell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stephen Campbell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In today’s show, we take a deep dive into a variety of ways you can use data to improve the sales of your books.

Our guest is USA Today bestselling author Michelle Spiva. In addition to her work as an author, she’s also a counselor, a writing coach, and an extreme data geek. In this episode, we talk briefly about her work as an author, and then get into the types of data authors can use to increase the sales of their books.

We’ll discuss things like avoiding the fear of data, learning from books that are winners, her version of survivor bias, revenue management, push versus pull marketing, and all with lots of examples that will help us to put Michelle’s teaching into action.

Links

Michelle’s Facebook page

Michelle’s author website

K-lytics Website www.k-lytics.com (affiliate link)

YASIV website

The YouTube video Michelle mentioned during the show is here.

Thanks for Listening!

Thanks so much for joining us again this week. If you’d like a deeper connection with the show, please check out the Author Biz Facebook Group.

If you enjoyed this episode, please share it using the social media buttons you see on the left of the post.

Also, please leave an honest review for The Author Biz Podcast on iTunes!

Ratings and reviews are extremely helpful and mean a great deal to me. They matter in the rankings of the show, and I read every one of them. If you’re not sure how to leave an iTunes review, you can follow the step-by-step instructions here.

And finally, don’t forget to subscribe to the show on iTunes or Stitcher to get automatic updates.

Please note: Amazon links in this post are affiliate links. You’ll pay no more for buying through these links but the show will earn a small commission.

The post TAB128: A Deep Dive into Using Data as an Author with Michelle Spiva appeared first on The Author Biz.

  continue reading

151 episodes

Artwork
iconShare
 

Archived series ("Inactive feed" status)

When? This feed was archived on December 03, 2018 02:58 (5+ y ago). Last successful fetch was on October 30, 2018 23:38 (5+ y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 191628086 series 1289010
Content provided by Stephen Campbell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stephen Campbell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In today’s show, we take a deep dive into a variety of ways you can use data to improve the sales of your books.

Our guest is USA Today bestselling author Michelle Spiva. In addition to her work as an author, she’s also a counselor, a writing coach, and an extreme data geek. In this episode, we talk briefly about her work as an author, and then get into the types of data authors can use to increase the sales of their books.

We’ll discuss things like avoiding the fear of data, learning from books that are winners, her version of survivor bias, revenue management, push versus pull marketing, and all with lots of examples that will help us to put Michelle’s teaching into action.

Links

Michelle’s Facebook page

Michelle’s author website

K-lytics Website www.k-lytics.com (affiliate link)

YASIV website

The YouTube video Michelle mentioned during the show is here.

Thanks for Listening!

Thanks so much for joining us again this week. If you’d like a deeper connection with the show, please check out the Author Biz Facebook Group.

If you enjoyed this episode, please share it using the social media buttons you see on the left of the post.

Also, please leave an honest review for The Author Biz Podcast on iTunes!

Ratings and reviews are extremely helpful and mean a great deal to me. They matter in the rankings of the show, and I read every one of them. If you’re not sure how to leave an iTunes review, you can follow the step-by-step instructions here.

And finally, don’t forget to subscribe to the show on iTunes or Stitcher to get automatic updates.

Please note: Amazon links in this post are affiliate links. You’ll pay no more for buying through these links but the show will earn a small commission.

The post TAB128: A Deep Dive into Using Data as an Author with Michelle Spiva appeared first on The Author Biz.

  continue reading

151 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide