Manage episode 247340765 series 2492539
Everyone is always talking about "passive income" these days. And if you know me, you know that I think you've got to put in the work to see big results.
But, tripwires just may be an exception to that rule. Now, don't get me wrong - I don't think tripwires are a "get rich while you sit on the beach" deal, but the income just might help you out with some of the costs of running a business.
Like - running your ads.
Today, my guest Eden Fried is here to talk about digital products, passive income, and using tripwires to generate that passive income.
Eden specializes in helping entrepreneurs bring their digital products to the public.
So … what is a tripwire?
When you opt-in to someone's list and get their freebie - often times you'll see an offer on the thank you page for a low-cost item. For example, I sell my nurture sequence templates on mine.
Now, these are low-cost items, but the money is definitely helpful! I use mine to cover the costs of ads.
Are you ready to learn all about tripwires and getting your digital products out there? Grab a pen and paper, take some notes, and then let me know what your tripwire is going to look like or if you already have one - can it be improved? Tag me in your IG stories and let me know!
Not on IG? That’s cool. Come join my FREE Facebook group, Basic Girl Podcast Insiders and join the conversation! Come share your content plans and your wins and see what everyone else is up to!
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Grab Eden's free download!
Where to find Eden: